ARTIFICIAL INTELLIGENCE AND MACHINE LEARNING FOR BUSINESS EXECUTIVES: How Leaders, Managers, and MBA Students Can Understand, Evaluate, and Apply Artificial Intelligence in Modern Organisations

Artificial Intelligence is no longer a distant concept reserved for engineers and data scientists it is now shaping the way businesses compete, decide, and grow. In Artificial Intelligence and Machine Learning for Business Executives, Dr. Husam Awadalla cuts through the noise to deliver a clear, grounded, and practical understanding of AI for leaders, managers, and MBA students. This book does not overwhelm you with technical jargon or unrealistic promises. Instead, it equips you with the mindset, clarity, and strategic insight needed to confidently navigate one of the most important business shifts of our time.Rather than treating AI as just another technology trend, this book reveals its deeper impact on strategy, operations, customer experience, and decision-making. You will learn how AI actually works in real business environments, where it creates genuine value, and where it often falls short. From data strategy and competitive advantage to ethics, governance, and the human side of transformation, each chapter helps you ask better questions, avoid costly mistakes, and lead with confidence in an increasingly data-driven world. This is not about becoming a programmer, it’s about becoming a smarter, more effective decision-maker.Whether you are an executive shaping strategy, a manager leading teams through change, or an MBA student preparing for the future, this book offers a balanced and realistic perspective on AI free from hype and grounded in real-world thinking. It challenges you to think critically, act responsibly, and lead wisely in a time when technology is advancing faster than ever. If you want to understand AI not just as a tool, but as a force that is redefining modern business, this book will give you the clarity and confidence to stay ahead. Read more